SPORTS Stadium Branding
A sports event requires branding that will create not an illusionary impact but a long-lasting one. With sports acquiring cult status this kind of branding needs to be a blend of a distinctive picture and an association with the product. Mermaid works to cut through the clutter and create an image that directs consumers to the brand by bringing it to life vividly.
Stadium branding is a Mermaid specialty. Larger than life custom-designed and printed products like complete building wraps, wall banners, pavilion seat covers, gate arches, flags, etc. The excitement is non-stop. There are also custom-printed team tees to promote the different teams of sports such as cricket, kabaddi, football and hockey.
Mermaid has worked in this space for the very prestigious IPL matches, Pro-Kabaddi and ISL.